For Agents
Register and trigger third-party plugin integrations on a GrooveDigital marketing account through the groovecm.com endpoint surface.
Install Jentic One Beta
Jentic One is a self-hosted execution layer for AI agents. It lets your agent call the GrooveApps API, or any other public or private API you need. You set the rules, the agent never sees your credentials, and every call is logged.
Two steps, two machines. Install the instance in a safe environment, then register your agent from wherever it runs.
Step 1: Jentic One Host machine
# On the machine that will host your Jentic One instance:
curl -fsSL https://raw.githubusercontent.com/jentic/jentic-one/main/tools/install.sh | shStep 2: Agent machine
# On the machine where your agent runs (keep this separate from the instance):
curl -fsSL https://raw.githubusercontent.com/jentic/jentic-one/main/tools/install.sh | sh
jentic register # connects your agent to your Jentic One instanceJentic One is in public beta. The setup above keeps your agent separate from the instance, which is what you want before using real credentials: an agent running as the same OS user as Jentic One can read its stored keys directly. Just evaluating? A single local install is fine to start. See the secure deployment guide for the tiers.
What an agent can do with GrooveApps API.
Register a plugin integration with POST /groovedigital/plugins/add
Invoke any configured plugin type with /groovedigital/plugins/call/{plugin_type}
Invoke a specific integration by id with /groovedigital/plugins/call/{plugin_type}/{integration_id}
GET STARTED
Use for: Register a new plugin integration on a Groove account, Trigger a Zapier integration on a Groove account, List active Groove plugin integrations, Call a Groove plugin by type
Not supported: Does not handle email composition, landing page editing, or storefront design — use for plugin integration registration and invocation on a GrooveDigital account only.
The groovecm.com mirror of the GrooveApps API exposes the GrooveDigital plugin integration layer — used by GroovePages, GrooveSell, and GrooveMail. Agents can register plugin integrations, invoke them by type or by integration ID, route Zapier-style webhook calls, and list installable components and active integrations. Authentication is OAuth 2.0 with the resource owner password grant.
Trigger Zapier integrations with POST /groovedigital/plugins/call/zapier/{integration_id}
Delete a plugin integration with DELETE /groovedigital/plugins/delete/{plugin_type}/{integration_id}
List installable plugin components and active integrations on the account
Patterns agents use GrooveApps API for, with concrete tasks.
★ Plugin Integration Lifecycle
Register, invoke, and remove plugin integrations on a GrooveDigital account. The agent uses POST /groovedigital/plugins/add to create the integration, /groovedigital/plugins/call to invoke it, and DELETE /groovedigital/plugins/delete to clean up. This is the full lifecycle exposed by the GrooveApps integration layer.
Call POST /groovedigital/plugins/add, store the returned integration_id, and verify it appears in GET /groovedigital/plugins/integrations/list.
Webhook Routing via Zapier
Use a Groove account as the entry point for downstream Zapier zaps. The agent calls POST /groovedigital/plugins/call/zapier/{integration_id} to fire the configured zap, keeping orchestration centralised in Groove rather than scattered across services.
Trigger the Zap by calling POST /groovedigital/plugins/call/zapier/{integration_id} with the event payload.
Configured Integration Inventory
List every configured integration on a Groove account for governance — useful before a security review or when reconciling against an internal catalogue. Agents call /integrations/list and /components/list to capture both active integrations and what was theoretically installable.
Call GET /groovedigital/plugins/integrations/list, format the result as a CSV, and email it to the integration owner.
AI Agent Marketing Automation
An ops agent uses Jentic to manage Groove plugins on behalf of a marketing team — adding new integrations, invoking them, and removing ones the team no longer uses. The Jentic discovery layer means the agent does not need to read the GrooveApps OpenAPI spec by hand.
Search Jentic for 'add a Groove plugin integration', load the POST /groovedigital/plugins/add schema, and execute with the plugin payload.
9 endpoints — the groovecm.
METHOD
PATH
DESCRIPTION
/groovedigital/plugins/add
Register a plugin integration
/groovedigital/plugins/call/{plugin_type}
Call a plugin by type
/groovedigital/plugins/call/{plugin_type}/{integration_id}
Call a plugin integration by id
/groovedigital/plugins/call/zapier/{integration_id}
Trigger a Zapier integration
/groovedigital/plugins/delete/{plugin_type}/{integration_id}
Delete a plugin integration
/groovedigital/plugins/components/list
List installable plugin components
/groovedigital/plugins/integrations/list
List active plugin integrations
/groovedigital/plugins/add
Register a plugin integration
/groovedigital/plugins/call/{plugin_type}
Call a plugin by type
/groovedigital/plugins/call/{plugin_type}/{integration_id}
Call a plugin integration by id
/groovedigital/plugins/call/zapier/{integration_id}
Trigger a Zapier integration
/groovedigital/plugins/delete/{plugin_type}/{integration_id}
Delete a plugin integration
Three things that make agents converge on Jentic-routed access.
Credential isolation
Groove's OAuth resource-owner password credentials live encrypted in the Jentic MAXsystem vault. The executor performs the token exchange and injects the bearer at call time, so user passwords never enter the agent's prompt or logs.
Intent-based discovery
Agents express intents like 'add a Groove plugin' or 'trigger a Groove Zapier integration' and Jentic returns the matching operation with its parameter schema, so the agent calls the right endpoint without parsing the GrooveApps spec.
Time to first call
Direct integration: 1-2 days to wire OAuth password grant, integration_id management, and plugin invocation. Through Jentic: minutes — search, load schema, execute.
Alternatives and complements available in the Jentic catalogue.
Specific to using GrooveApps API through Jentic.
What authentication does the GrooveApps API use?
OAuth 2.0 with the resource owner password grant against api.groovepages.com/auth/token, scoped to 'user' or 'admin'. Through Jentic, the credentials sit in the MAXsystem vault and the bearer token is injected at call time so user passwords never enter the agent's context.
Can I trigger a Zapier integration with this API?
Yes. POST /groovedigital/plugins/call/zapier/{integration_id} fires the Zap configured against that integration. The integration_id is returned by a prior POST /groovedigital/plugins/add.
What are the rate limits for the GrooveApps API?
The spec does not declare explicit rate limits — GrooveDigital enforces them at the account level. Production agents should retry 429 responses with exponential backoff and log Retry-After headers when present.
How do I list configured integrations through Jentic?
Search Jentic for 'list configured Groove integrations', load the GET /groovedigital/plugins/integrations/list schema, and execute. Jentic injects the OAuth bearer token from the vault, so the agent only handles the response.
Is the groovecm.com endpoint different from groove.cm?
No — it is the same GrooveApps API mirrored under a second vendor domain. Use whichever domain matches the user's Groove account; the path surface and auth scheme are identical.
How do I remove an unused plugin integration?
Call DELETE /groovedigital/plugins/delete/{plugin_type}/{integration_id} with the plugin type and the integration_id. Verify removal by calling GET /groovedigital/plugins/integrations/list and confirming the integration is no longer present.
/groovedigital/plugins/components/list
List installable plugin components
/groovedigital/plugins/integrations/list
List active plugin integrations