LoyaltyLion API

Name: LoyaltyLion API API
Brand: LoyaltyLion API
Availability: InStock

✓ Official Vendor SpecMarketingMarketing AutomationapiKey29 EndpointsREST

For Agents

Run a LoyaltyLion loyalty programme — create activities, award and redeem points, sync customers and orders, manage rewards and reviews — across 29 endpoints with header-based API key auth.

Quickstart

Get started with LoyaltyLion API in minutes using your preferred integration method.

# Add to your MCP client config (Claude Desktop, Cursor, Windsurf)
{
  "jentic": {
    "url": "https://api.jentic.com/mcp",
    "auth": "oauth"
  }
}

# Then ask your agent:
"award loyalty points to a customer"

# → Jentic returns the GET /events tool with parameter schema, agent executes.

Capabilities

What an agent can do with LoyaltyLion API API.

Create activities that award points for behaviours such as referrals, sign-ups, or product reviews

Award or remove points from a customer's loyalty balance with an audit trail

Redeem an available reward for a customer and refund it if the order is later cancelled

Sync orders so points accrue against the right customer when an ecommerce purchase completes

GET STARTED

Start building with LoyaltyLion API API

Explore with Jentic

View OpenAPI Document

Use for: Award 100 loyalty points to a customer for completing a referral, Redeem a 500-point reward for a customer at checkout, List the rewards currently available to a specific customer, Refund a redeemed reward when the order is cancelled

Not supported: Does not handle payment processing, email delivery, or storefront rendering — use for LoyaltyLion points, rewards, activities, customers, orders, reviews, and webhooks only.

Use Cases

Patterns agents use LoyaltyLion API API for, with concrete tasks.

★ Headless ecommerce loyalty programme

Headless storefronts call LoyaltyLion to award points on order completion, redeem rewards at checkout, and display the customer's balance and transaction history in their account page. With activity, customer, and rewards endpoints all available, the front end can run the entire member experience without server-side LoyaltyLion widgets. Most teams ship the integration in a week.

On order webhook, POST /customers/{id}/points to award the earned points, then GET /customers/{id}/rewards before checkout to render available rewards.

Marketing campaign-driven point bonuses

Marketing teams trigger one-off point bonuses for customers who match campaign criteria — VIP tiers, lapsed buyers, or referral winners. POST /customers/{id}/points awards the bonus and the corresponding webhook lets the email tool send the 'you earned points' message, closing the loop without a CSV upload.

Iterate over the segment's customer IDs and POST /customers/{id}/points with the bonus amount and a campaign-tagged reason string.

Reviews-for-points programme

Brands incentivise reviews by awarding points when a customer submits one. The Reviews and Activities endpoints let a review platform notify LoyaltyLion of each accepted review and the API awards the configured point total automatically. Refund handling covers the case where a review is later removed for moderation.

On review-approved event, POST /activities with the review activity type and customer ID, and confirm the customer's transaction history shows the new earned entry.

Agent-driven loyalty assistant via Jentic

An AI customer-service agent answers 'how many points do I have?' and 'what can I redeem?' by calling LoyaltyLion through Jentic. The agent fetches the customer record and available rewards, then if the customer asks to redeem, executes the redemption against the right reward. Jentic isolates the API key so the agent never holds the raw secret.

Use Jentic to search 'list customer rewards', load GET /customers/{id}/rewards, execute it with the customer ID from the chat session, and present the redeemable rewards.

Key Endpoints

29 endpoints — loyaltylion is a loyalty and rewards platform whose api exposes the activity, customer, points, rewards, orders, reviews, transactions, and webhook surface needed to run a points-based programme.

METHOD

PATH

DESCRIPTION

POST

/customers/{id}/points

Award points to a customer

POST

/customers/{id}/points/remove

Remove points from a customer

GET

/customers/{id}/rewards

List rewards available to a customer

POST

/customers/{id}/rewards/{reward_id}/redeem

Redeem a reward

POST

/customers/{id}/rewards/{reward_id}/refund

Refund a redeemed reward

GET

/customers/{id}/transactions

List a customer's transaction history

POST

/activities

Create a points-earning activity

GET

/orders

List synced orders

POST

/customers/{id}/points

Award points to a customer

POST

/customers/{id}/points/remove

Remove points from a customer

GET

/customers/{id}/rewards

List rewards available to a customer

POST

/customers/{id}/rewards/{reward_id}/redeem

Redeem a reward

POST

/customers/{id}/rewards/{reward_id}/refund

Refund a redeemed reward

Why though Jentic?

Three things that make agents converge on Jentic-routed access.

Credential isolation

LoyaltyLion API keys live in the Jentic vault and Jentic injects the Authorization header at execution time. Agents never see the raw key, which matters because a LoyaltyLion key can adjust any customer's point balance.

Intent-based discovery

Agents search by intent (for example 'award loyalty points' or 'redeem loyalty reward') and Jentic returns the matching LoyaltyLion operation with its input schema, so the agent supplies customer ID and amount rather than browsing the 29-endpoint surface.

Time to first call

Direct LoyaltyLion integration: 3-5 days for API-key handling, webhook setup, and order syncing. Through Jentic: under 1 hour — search, load schema, execute.

Related APIs

Alternatives and complements available in the Jentic catalogue.

Alternative

Yotpo UGC API

Reviews and loyalty platform with overlapping points, rewards, and reviews features

Choose Yotpo when reviews and UGC are the primary product surface; choose LoyaltyLion when points-and-rewards is the centre of the programme.

Complementary

Shopify Admin API

Underlying ecommerce platform whose orders and customers feed LoyaltyLion

Pair Shopify Admin with LoyaltyLion when an agent needs to look up the original order or customer record before adjusting points.

Complementary

Klaviyo API

Email and SMS marketing platform that sends 'you earned points' messages

Use Klaviyo alongside LoyaltyLion to send transactional points and rewards emails triggered by the LoyaltyLion webhooks.

Complementary

Stripe API

Payment processor whose order events trigger point accruals in LoyaltyLion

Use Stripe alongside LoyaltyLion when the order data driving point accruals comes from Stripe Checkout rather than a hosted storefront.

FAQs

Specific to using LoyaltyLion API API through Jentic.

What authentication does the LoyaltyLion API use?

The LoyaltyLion API uses an API key sent in the Authorization header — issued from the LoyaltyLion admin under Developer settings. Through Jentic, the key is stored encrypted in the vault and the agent receives a scoped reference, so the raw key never appears in agent context.

Can I award points to a customer through the LoyaltyLion API?

Yes. POST /customers/{id}/points awards points with a reason string, and POST /customers/{id}/points/remove deducts them. Use Jentic search 'award loyalty points' to load the operation and supply the customer ID, point total, and reason.

What are the rate limits for the LoyaltyLion API?

LoyaltyLion applies per-account rate limits and returns HTTP 429 when exceeded; the published guidance is to retry with exponential backoff. Jentic forwards 429 responses unchanged so an agent backs off cleanly rather than retrying in a tight loop.

How do I redeem a reward for a customer through Jentic?

Search Jentic for 'redeem loyaltylion reward', load POST /customers/{id}/rewards/{reward_id}/redeem, and execute it with the customer and reward IDs. If the order is later cancelled, call /customers/{id}/rewards/{reward_id}/refund to reverse the redemption.

Does the LoyaltyLion API support webhooks for loyalty events?

Yes. The Webhooks resource lets you subscribe to events such as points awarded and reward redeemed, so downstream systems (email, CRM) can react without polling. Use the dedicated Webhooks endpoints to manage subscriptions.

Can I sync orders into LoyaltyLion from a custom storefront?

Yes. The Orders resource accepts order data from any storefront, not just Shopify, so points accrue against the right customer and order ID. List endpoints also let you reconcile orders LoyaltyLion has on file.